Google

If you are a website publisher in the healthcare industry, you may have felt some serious bumps in traffic from Google’s algorithm...

The Coalition for Better Ads is a consortium of ad trade groups and companies in the advertising industry. These members involve companies...

If I can use one statement to sum up my career in digital advertising it would simply be, “Again Google?” I’ve been...

There has been a lot of activity of late around digital healthcare advertising, and the digital advertising market in general. Here is...

Starting on January 10, 2017, Google is employing a new policy in effort to help users more easily access content on their...

Google has announced the latest release of Penguin. Penguin is a Google search engine algorithm with the main purpose of preventing sites...

With over 80% of adults online using smartphones and tablets, mobile optimization is necessary for all publishers. On April 21st, Google will...

There has been a lot of hubbub about Google ending the right rail pay-per-click ads on their search results pages on desktop....

Google has several algorithms that can have a significant impact on your website traffic each time they are updated. The following algorithms...